Privacy policy

Effective Date: 29 July 2026
Last Updated: 07 August 2026

 

1. Introduction

Welcome to Macali Enterprise ("Macali", “Prahe”, "we", "our", or "us"). We are committed to protecting your privacy and handling your personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, process, store, disclose, and protect your personal information when you visit or use our website, purchase our products, create an account, contact us, or otherwise interact with our services ("Services").

Our online store is powered by Shopify, which provides the e-commerce platform that enables us to offer our products and services. As part of providing these Services, Shopify may collect and process certain personal information in accordance with its own privacy practices.

By accessing or using our website or Services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, processing, storage, and disclosure of your personal information as described herein, subject to applicable laws.

If there is any conflict between this Privacy Policy and our Terms & Conditions regarding the processing of personal information, this Privacy Policy shall prevail.

2. Personal Information We Collect

For the purposes of this Privacy Policy, "Personal Information" means any information that identifies you or can reasonably be linked to you as an individual. It does not include information that has been anonymized or irreversibly de-identified.

Depending on how you interact with our Services, we may collect the following categories of personal information:

Contact Information

We may collect:

  • Full name
  • Billing address
  • Shipping address
  • Email address
  • Mobile number
  • Other contact details voluntarily provided by you

Payment Information

To process purchases securely, payment-related information may be collected, including:

  • Credit or debit card details
  • Payment method
  • Transaction references
  • Payment confirmations

Please note that online payments are processed through secure third-party payment gateways. Macali Enterprise does not store your complete card or banking credentials on its own servers.

Account Information

If you create an account with us, we may collect:

  • Username
  • Password
  • Account preferences
  • Saved addresses
  • Wishlist information
  • Communication preferences

Order and Transaction Information

When you shop with us, we may collect information relating to:

  • Products viewed
  • Shopping cart contents
  • Wishlist items
  • Purchases
  • Returns
  • Exchanges
  • Cancellations
  • Order history
  • Transaction records

Communications

When you contact us through email, phone, chat, contact forms, or social media, we may collect the information you voluntarily provide, including customer support requests, feedback, reviews, or enquiries.

Device and Technical Information

When you access our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Network information
  • Device identifiers
  • Cookie identifiers

Usage Information

We may also collect information regarding your interaction with our website, including:

  • Pages visited
  • Products viewed
  • Search history
  • Time spent on pages
  • Clickstream data
  • Browsing behaviour
  • Website navigation patterns

This information helps us improve website performance, enhance user experience, and provide relevant product recommendations.

3. Sources of Personal Information

We may collect your personal information through one or more of the following sources:

Information You Provide Directly

We collect information that you voluntarily provide when you:

  • Create an account
  • Place an order
  • Subscribe to newsletters
  • Contact customer support
  • Submit reviews
  • Participate in promotions
  • Fill out forms on our website

Information Collected Automatically

Certain information is collected automatically through your interaction with our website using cookies and similar technologies, including:

  • Browser information
  • Device information
  • IP address
  • Website activity
  • Usage analytics

Information from Service Providers

We may receive information from trusted third-party service providers who assist us in operating our business, including:

  • Shopify
  • Payment gateway providers
  • Courier and logistics partners
  • Customer support providers
  • Cloud hosting providers
  • Analytics providers
  • IT service providers

These providers process information only for legitimate business purposes and in accordance with applicable privacy obligations.

Information from Business Partners

Where permitted by applicable law, we may receive limited information from advertising partners, marketing partners, social media platforms, or other third parties to improve our Services, prevent fraud, and deliver relevant content.

4. How We Use Your Personal Information

We use your personal information only for legitimate business purposes and in accordance with applicable law.

To Provide Our Services

We use your information to:

  • Process and fulfil orders
  • Process payments
  • Arrange shipping and delivery
  • Manage returns and exchanges
  • Create and maintain your customer account
  • Save your preferences
  • Provide order updates
  • Improve your shopping experience

To Improve Our Website and Services

Your information helps us:

  • Improve website functionality
  • Analyse customer behaviour
  • Enhance product recommendations
  • Personalise user experience
  • Develop new products and services

Marketing and Promotional Communications

With your consent where required by law, we may use your contact details to:

  • Send promotional emails
  • Share product launches
  • Offer discounts and promotional campaigns
  • Recommend products based on your interests and previous purchases

You may unsubscribe from marketing communications at any time using the unsubscribe link included in our emails or by contacting us directly.

Security and Fraud Prevention

We use personal information to:

  • Verify customer identity
  • Prevent fraudulent transactions
  • Detect suspicious activity
  • Protect customer accounts
  • Maintain website security
  • Protect our legal rights and business interests

We strongly recommend that you keep your login credentials confidential and do not share them with anyone.

Customer Support

Your information enables us to:

  • Respond to enquiries
  • Resolve complaints
  • Provide technical assistance
  • Improve customer service
  • Maintain our relationship with you

Legal and Regulatory Compliance

We may process your information where necessary to:

  • Comply with applicable Indian laws
  • Respond to lawful requests from government authorities
  • Enforce our Terms & Conditions
  • Protect our legal rights
  • Investigate suspected fraud or unlawful activity
  • Resolve disputes

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve functionality, enhance user experience, analyse website performance, and support security.

Cookies are small text files stored on your device when you visit our website.

We may use cookies to:

  • Remember your login session and preferences.
  • Keep products in your shopping cart.
  • Improve website performance and functionality.
  • Analyse website traffic and visitor behaviour.
  • Personalise your shopping experience.
  • Display relevant advertisements, where permitted.

Some cookies are essential for the operation of our website, while others help us understand how visitors use our Services.

Our website may also use cookies and tracking technologies provided by Shopify and trusted third-party service providers for analytics, payment processing, fraud prevention, and website optimisation.

Most web browsers allow you to control or disable cookies through browser settings. Please note that disabling certain cookies may affect the functionality and performance of our website and some features may not operate as intended.

6. Sharing and Disclosure of Personal Information

Macali Enterprise values your privacy and does not sell your personal information to third parties for monetary consideration. However, we may share your personal information with trusted third parties when necessary to operate our business, provide our Services, comply with legal obligations, or protect our legitimate interests.

We may disclose your personal information in the following circumstances:

A. Service Providers

We may share your information with carefully selected third-party service providers that assist us in operating our business and delivering our Services. These may include:

  • Shopify (our e-commerce platform provider)
  • Payment gateway providers
  • Courier and logistics partners
  • Warehousing and fulfilment partners
  • Cloud hosting providers
  • IT support providers
  • Customer service providers
  • Analytics providers
  • Email and communication service providers
  • Fraud detection and security service providers

These service providers are authorized to process your information only for the purposes specified by us and are required to maintain appropriate confidentiality and security measures.

B. Marketing and Advertising Partners

Subject to applicable law and your communication preferences, we may share limited information with advertising and marketing partners to:

  • Deliver personalised advertisements;
  • Measure advertising performance;
  • Improve customer engagement;
  • Recommend products and services that may be relevant to you.

Where required by applicable law, we will obtain your consent before using your personal information for targeted marketing.

C. Shipping and Delivery Partners

To fulfil your orders, we may share relevant information with courier and logistics providers, including:

  • Name
  • Delivery address
  • Contact number
  • Order details required for delivery

Such information is shared solely for the purpose of processing and delivering your orders.

D. Business Transfers

If Macali Enterprise undergoes a merger, acquisition, restructuring, financing, sale of assets, or similar corporate transaction, your personal information may be transferred as part of that transaction, subject to applicable legal safeguards.

E. Legal Compliance

We may disclose personal information where required or permitted by applicable law, including when necessary to:

  • Comply with legal obligations;
  • Respond to lawful requests from courts, government authorities, regulators, or law enforcement agencies;
  • Enforce our Terms & Conditions or other policies;
  • Investigate suspected fraud, cybercrime, or unlawful activities;
  • Protect the rights, property, safety, and security of Macali Enterprise, our customers, or the public.

F. With Your Consent

We may share your personal information with third parties whenever you expressly authorize or instruct us to do so.

7. Shopify and Third-Party Services

Macali Enterprise operates its online store using the Shopify e-commerce platform.

When you use our website, certain personal information may be collected, processed, stored, or transmitted by Shopify and its authorised service providers to facilitate:

  • Website functionality;
  • Order processing;
  • Secure payment processing;
  • Fraud prevention;
  • Customer account management;
  • Website analytics;
  • Platform security;
  • Performance improvements.

Certain information submitted through our website may be processed on Shopify's servers, which may be located in India or other jurisdictions where Shopify or its service providers operate.

In addition to Shopify, we may use trusted third-party providers for services such as:

  • Payment processing;
  • Shipping and logistics;
  • Website analytics;
  • Customer support;
  • Email communications;
  • Security monitoring;
  • Marketing services.

Each third-party provider processes personal information in accordance with its own privacy policy and applicable laws. We encourage users to review the privacy practices of such providers before using their services.

Macali Enterprise is not responsible for the privacy practices of independent third-party websites or services that are not under our control.

8. International Transfers of Personal Information

Some of our service providers, including Shopify and certain technology partners, may process or store personal information on servers located outside India.

Accordingly, your personal information may be transferred to, stored in, or processed in jurisdictions other than the country in which you reside.

Where such international transfers occur, Macali Enterprise will take reasonable steps to ensure that:

  • the transfer complies with applicable laws;
  • appropriate contractual and organisational safeguards are implemented;
  • your personal information receives a level of protection substantially equivalent to that required under applicable law.

By using our Services, you acknowledge that such international transfers may occur where necessary to provide our Services.

9. Data Security

Protecting your personal information is important to us.

Macali Enterprise implements reasonable technical, organisational, and administrative security measures designed to protect your personal information against:

  • Unauthorised access;
  • Unauthorised disclosure;
  • Alteration;
  • Loss;
  • Misuse;
  • Destruction.

These measures may include:

  • Secure Socket Layer (SSL) encryption;
  • Secure payment processing;
  • Password-protected systems;
  • Access controls;
  • Regular security monitoring;
  • Firewalls and security technologies provided by our service partners.

While we strive to use commercially reasonable security measures, no method of electronic transmission or internet storage is completely secure.

Accordingly, we cannot guarantee absolute security of your personal information. Users are encouraged to protect their account credentials and avoid transmitting sensitive information through unsecured communication channels.

If you believe your account or personal information has been compromised, please contact us immediately.

10. Data Retention

Macali Enterprise retains your personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy or as required under applicable law.

The retention period depends on several factors, including:

  • Maintaining your customer account;
  • Processing and fulfilling orders;
  • Providing customer support;
  • Complying with taxation, accounting, and legal obligations;
  • Resolving disputes;
  • Preventing fraud;
  • Enforcing our agreements and policies;
  • Protecting our legal rights.

When your personal information is no longer required for these purposes, we will securely delete, anonymise, or otherwise dispose of it in accordance with applicable legal and regulatory requirements, unless a longer retention period is required by law.

11. Your Privacy Rights

Macali Enterprise respects your privacy rights and is committed to providing you with reasonable control over your personal information in accordance with applicable laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable Indian laws.

Subject to applicable legal requirements and verification of your identity, you may have the following rights:

A. Right to Access

You may request information about the personal information we hold about you, including the categories of information collected, the purposes for which it is processed, and the categories of third parties with whom it may be shared.

B. Right to Correction

If any personal information maintained by us is inaccurate, incomplete, or outdated, you may request that we correct or update such information.

C. Right to Erasure

You may request deletion of your personal information where it is no longer necessary for the purposes for which it was collected or where deletion is otherwise required under applicable law. Certain information may be retained where required to comply with legal, regulatory, taxation, accounting, fraud prevention, or dispute resolution obligations.

D. Right to Withdraw Consent

Where the processing of your personal information is based on your consent, you may withdraw such consent at any time. Withdrawal of consent will not affect the lawfulness of processing carried out prior to the withdrawal.

Please note that withdrawing consent may limit our ability to provide certain products or services.

E. Right to Manage Marketing Preferences

You may opt out of receiving promotional emails, newsletters, or marketing communications at any time by:

  • Clicking the "Unsubscribe" link included in our marketing emails; or
  • Contacting us using the details provided in this Privacy Policy.

Even if you opt out of promotional communications, we may continue to send important service-related communications, including order confirmations, shipping updates, security notifications, and customer support responses.

F. Verification of Requests

To protect your privacy and prevent unauthorized access, we may verify your identity before processing requests relating to your personal information. Where permitted by law, an authorised representative may submit a request on your behalf, provided satisfactory proof of authority is furnished.

We will respond to legitimate requests within a reasonable period or within the timeframe prescribed under applicable law.

G. Complaints

If you have any concerns or complaints regarding the manner in which we collect, process, store, or use your personal information, you may contact us using the details provided below.

We will make reasonable efforts to investigate and resolve your concerns promptly in accordance with applicable legal requirements.

Where permitted under applicable law, you may also have the right to approach the appropriate regulatory or grievance redressal authority.

12. Children's Privacy

Our website and Services are intended for individuals who are legally competent to enter into binding contracts under applicable law.

We do not knowingly collect personal information from children without obtaining consent where required by applicable law.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete such information as soon as practicable.

If you believe that a child has provided personal information through our website, please contact us immediately using the contact details provided below.

13. Third-Party Websites and Links

Our website may contain links to third-party websites, applications, payment gateways, social media platforms, or other online services for your convenience.

Please note that these third-party websites operate independently of Macali Enterprise and maintain their own privacy policies, terms of use, and security practices.

Macali Enterprise does not control, endorse, or assume responsibility for:

  • The privacy practices of third-party websites;
  • The accuracy or reliability of their content;
  • Their products or services;
  • The security of information you provide directly to them.

We encourage you to review the privacy policies of any third-party website before submitting personal information.

The inclusion of a third-party link on our website does not constitute an endorsement or recommendation by Macali Enterprise.

14. Changes to this Privacy Policy

Macali Enterprise may revise or update this Privacy Policy from time to time to reflect changes in:

  • Applicable laws and regulations;
  • Business operations;
  • Technology;
  • Website functionality;
  • Data processing practices; or
  • Other operational requirements.

Any revised Privacy Policy will be published on this page together with the updated "Last Updated" date.

Where required by applicable law, we will provide additional notice of material changes through appropriate communication channels.

Your continued use of our website and Services after any revisions become effective constitutes your acceptance of the updated Privacy Policy.

We encourage you to review this page periodically to stay informed about how we protect your personal information.

15. Contact Us

If you have any questions, requests, concerns, or complaints regarding this Privacy Policy or our privacy practices, please contact us using the details below:

Macali Enterprise

Registered Office:
C-181, Site No. 16/232,

Off Bannerghatta Main Road,

Bengaluru – 560029,

Karnataka, India

Email: contact@macalienterprise.com

Whatsapp: +91 8296826410

We will make reasonable efforts to respond to your enquiry promptly and in accordance with applicable legal requirements.

Grievance Officer

In accordance with applicable Indian laws, including the Information Technology Act, 2000 and related rules, you may address privacy-related grievances to our designated Grievance Officer.

Grievance Officer: Sampa Mukherjee
Email: contact@macalienterprise.com
Business Address: C-181, Site No. 16/232, Off Bannerghatta Main Road, Bengaluru – 560029, Karnataka, India

We will acknowledge and address grievances within the timelines prescribed under applicable law.

By using the Macali Enterprise website or purchasing our products, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

 

You may also view our  Return , Shipping , Cancellation, and Terms & Conditions policies.

Privacy Policy

 

Effective Date: 29 July 2026
Last Updated: 07 August 2026

 

1. Introduction

Welcome to Macali Enterprise ("Macali", “Prahe”, "we", "our", or "us"). We are committed to protecting your privacy and handling your personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, process, store, disclose, and protect your personal information when you visit or use our website, purchase our products, create an account, contact us, or otherwise interact with our services ("Services").

Our online store is powered by Shopify, which provides the e-commerce platform that enables us to offer our products and services. As part of providing these Services, Shopify may collect and process certain personal information in accordance with its own privacy practices.

By accessing or using our website or Services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, processing, storage, and disclosure of your personal information as described herein, subject to applicable laws.

If there is any conflict between this Privacy Policy and our Terms & Conditions regarding the processing of personal information, this Privacy Policy shall prevail.

2. Personal Information We Collect

For the purposes of this Privacy Policy, "Personal Information" means any information that identifies you or can reasonably be linked to you as an individual. It does not include information that has been anonymized or irreversibly de-identified.

Depending on how you interact with our Services, we may collect the following categories of personal information:

Contact Information

We may collect:

  • Full name
  • Billing address
  • Shipping address
  • Email address
  • Mobile number
  • Other contact details voluntarily provided by you

Payment Information

To process purchases securely, payment-related information may be collected, including:

  • Credit or debit card details
  • Payment method
  • Transaction references
  • Payment confirmations

Please note that online payments are processed through secure third-party payment gateways. Macali Enterprise does not store your complete card or banking credentials on its own servers.

Account Information

If you create an account with us, we may collect:

  • Username
  • Password
  • Account preferences
  • Saved addresses
  • Wishlist information
  • Communication preferences

Order and Transaction Information

When you shop with us, we may collect information relating to:

  • Products viewed
  • Shopping cart contents
  • Wishlist items
  • Purchases
  • Returns
  • Exchanges
  • Cancellations
  • Order history
  • Transaction records

Communications

When you contact us through email, phone, chat, contact forms, or social media, we may collect the information you voluntarily provide, including customer support requests, feedback, reviews, or enquiries.

Device and Technical Information

When you access our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Network information
  • Device identifiers
  • Cookie identifiers

Usage Information

We may also collect information regarding your interaction with our website, including:

  • Pages visited
  • Products viewed
  • Search history
  • Time spent on pages
  • Clickstream data
  • Browsing behaviour
  • Website navigation patterns

This information helps us improve website performance, enhance user experience, and provide relevant product recommendations.

3. Sources of Personal Information

We may collect your personal information through one or more of the following sources:

Information You Provide Directly

We collect information that you voluntarily provide when you:

  • Create an account
  • Place an order
  • Subscribe to newsletters
  • Contact customer support
  • Submit reviews
  • Participate in promotions
  • Fill out forms on our website

Information Collected Automatically

Certain information is collected automatically through your interaction with our website using cookies and similar technologies, including:

  • Browser information
  • Device information
  • IP address
  • Website activity
  • Usage analytics

Information from Service Providers

We may receive information from trusted third-party service providers who assist us in operating our business, including:

  • Shopify
  • Payment gateway providers
  • Courier and logistics partners
  • Customer support providers
  • Cloud hosting providers
  • Analytics providers
  • IT service providers

These providers process information only for legitimate business purposes and in accordance with applicable privacy obligations.

Information from Business Partners

Where permitted by applicable law, we may receive limited information from advertising partners, marketing partners, social media platforms, or other third parties to improve our Services, prevent fraud, and deliver relevant content.

4. How We Use Your Personal Information

We use your personal information only for legitimate business purposes and in accordance with applicable law.

To Provide Our Services

We use your information to:

  • Process and fulfil orders
  • Process payments
  • Arrange shipping and delivery
  • Manage returns and exchanges
  • Create and maintain your customer account
  • Save your preferences
  • Provide order updates
  • Improve your shopping experience

To Improve Our Website and Services

Your information helps us:

  • Improve website functionality
  • Analyse customer behaviour
  • Enhance product recommendations
  • Personalise user experience
  • Develop new products and services

Marketing and Promotional Communications

With your consent where required by law, we may use your contact details to:

  • Send promotional emails
  • Share product launches
  • Offer discounts and promotional campaigns
  • Recommend products based on your interests and previous purchases

You may unsubscribe from marketing communications at any time using the unsubscribe link included in our emails or by contacting us directly.

Security and Fraud Prevention

We use personal information to:

  • Verify customer identity
  • Prevent fraudulent transactions
  • Detect suspicious activity
  • Protect customer accounts
  • Maintain website security
  • Protect our legal rights and business interests

We strongly recommend that you keep your login credentials confidential and do not share them with anyone.

Customer Support

Your information enables us to:

  • Respond to enquiries
  • Resolve complaints
  • Provide technical assistance
  • Improve customer service
  • Maintain our relationship with you

Legal and Regulatory Compliance

We may process your information where necessary to:

  • Comply with applicable Indian laws
  • Respond to lawful requests from government authorities
  • Enforce our Terms & Conditions
  • Protect our legal rights
  • Investigate suspected fraud or unlawful activity
  • Resolve disputes

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve functionality, enhance user experience, analyse website performance, and support security.

Cookies are small text files stored on your device when you visit our website.

We may use cookies to:

  • Remember your login session and preferences.
  • Keep products in your shopping cart.
  • Improve website performance and functionality.
  • Analyse website traffic and visitor behaviour.
  • Personalise your shopping experience.
  • Display relevant advertisements, where permitted.

Some cookies are essential for the operation of our website, while others help us understand how visitors use our Services.

Our website may also use cookies and tracking technologies provided by Shopify and trusted third-party service providers for analytics, payment processing, fraud prevention, and website optimisation.

Most web browsers allow you to control or disable cookies through browser settings. Please note that disabling certain cookies may affect the functionality and performance of our website and some features may not operate as intended.

6. Sharing and Disclosure of Personal Information

Macali Enterprise values your privacy and does not sell your personal information to third parties for monetary consideration. However, we may share your personal information with trusted third parties when necessary to operate our business, provide our Services, comply with legal obligations, or protect our legitimate interests.

We may disclose your personal information in the following circumstances:

A. Service Providers

We may share your information with carefully selected third-party service providers that assist us in operating our business and delivering our Services. These may include:

  • Shopify (our e-commerce platform provider)
  • Payment gateway providers
  • Courier and logistics partners
  • Warehousing and fulfilment partners
  • Cloud hosting providers
  • IT support providers
  • Customer service providers
  • Analytics providers
  • Email and communication service providers
  • Fraud detection and security service providers

These service providers are authorized to process your information only for the purposes specified by us and are required to maintain appropriate confidentiality and security measures.

B. Marketing and Advertising Partners

Subject to applicable law and your communication preferences, we may share limited information with advertising and marketing partners to:

  • Deliver personalised advertisements;
  • Measure advertising performance;
  • Improve customer engagement;
  • Recommend products and services that may be relevant to you.

Where required by applicable law, we will obtain your consent before using your personal information for targeted marketing.

C. Shipping and Delivery Partners

To fulfil your orders, we may share relevant information with courier and logistics providers, including:

  • Name
  • Delivery address
  • Contact number
  • Order details required for delivery

Such information is shared solely for the purpose of processing and delivering your orders.

D. Business Transfers

If Macali Enterprise undergoes a merger, acquisition, restructuring, financing, sale of assets, or similar corporate transaction, your personal information may be transferred as part of that transaction, subject to applicable legal safeguards.

E. Legal Compliance

We may disclose personal information where required or permitted by applicable law, including when necessary to:

  • Comply with legal obligations;
  • Respond to lawful requests from courts, government authorities, regulators, or law enforcement agencies;
  • Enforce our Terms & Conditions or other policies;
  • Investigate suspected fraud, cybercrime, or unlawful activities;
  • Protect the rights, property, safety, and security of Macali Enterprise, our customers, or the public.

F. With Your Consent

We may share your personal information with third parties whenever you expressly authorize or instruct us to do so.

7. Shopify and Third-Party Services

Macali Enterprise operates its online store using the Shopify e-commerce platform.

When you use our website, certain personal information may be collected, processed, stored, or transmitted by Shopify and its authorised service providers to facilitate:

  • Website functionality;
  • Order processing;
  • Secure payment processing;
  • Fraud prevention;
  • Customer account management;
  • Website analytics;
  • Platform security;
  • Performance improvements.

Certain information submitted through our website may be processed on Shopify's servers, which may be located in India or other jurisdictions where Shopify or its service providers operate.

In addition to Shopify, we may use trusted third-party providers for services such as:

  • Payment processing;
  • Shipping and logistics;
  • Website analytics;
  • Customer support;
  • Email communications;
  • Security monitoring;
  • Marketing services.

Each third-party provider processes personal information in accordance with its own privacy policy and applicable laws. We encourage users to review the privacy practices of such providers before using their services.

Macali Enterprise is not responsible for the privacy practices of independent third-party websites or services that are not under our control.

8. International Transfers of Personal Information

Some of our service providers, including Shopify and certain technology partners, may process or store personal information on servers located outside India.

Accordingly, your personal information may be transferred to, stored in, or processed in jurisdictions other than the country in which you reside.

Where such international transfers occur, Macali Enterprise will take reasonable steps to ensure that:

  • the transfer complies with applicable laws;
  • appropriate contractual and organisational safeguards are implemented;
  • your personal information receives a level of protection substantially equivalent to that required under applicable law.

By using our Services, you acknowledge that such international transfers may occur where necessary to provide our Services.

9. Data Security

Protecting your personal information is important to us.

Macali Enterprise implements reasonable technical, organisational, and administrative security measures designed to protect your personal information against:

  • Unauthorised access;
  • Unauthorised disclosure;
  • Alteration;
  • Loss;
  • Misuse;
  • Destruction.

These measures may include:

  • Secure Socket Layer (SSL) encryption;
  • Secure payment processing;
  • Password-protected systems;
  • Access controls;
  • Regular security monitoring;
  • Firewalls and security technologies provided by our service partners.

While we strive to use commercially reasonable security measures, no method of electronic transmission or internet storage is completely secure.

Accordingly, we cannot guarantee absolute security of your personal information. Users are encouraged to protect their account credentials and avoid transmitting sensitive information through unsecured communication channels.

If you believe your account or personal information has been compromised, please contact us immediately.

10. Data Retention

Macali Enterprise retains your personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy or as required under applicable law.

The retention period depends on several factors, including:

  • Maintaining your customer account;
  • Processing and fulfilling orders;
  • Providing customer support;
  • Complying with taxation, accounting, and legal obligations;
  • Resolving disputes;
  • Preventing fraud;
  • Enforcing our agreements and policies;
  • Protecting our legal rights.

When your personal information is no longer required for these purposes, we will securely delete, anonymise, or otherwise dispose of it in accordance with applicable legal and regulatory requirements, unless a longer retention period is required by law.

11. Your Privacy Rights

Macali Enterprise respects your privacy rights and is committed to providing you with reasonable control over your personal information in accordance with applicable laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable Indian laws.

Subject to applicable legal requirements and verification of your identity, you may have the following rights:

A. Right to Access

You may request information about the personal information we hold about you, including the categories of information collected, the purposes for which it is processed, and the categories of third parties with whom it may be shared.

B. Right to Correction

If any personal information maintained by us is inaccurate, incomplete, or outdated, you may request that we correct or update such information.

C. Right to Erasure

You may request deletion of your personal information where it is no longer necessary for the purposes for which it was collected or where deletion is otherwise required under applicable law. Certain information may be retained where required to comply with legal, regulatory, taxation, accounting, fraud prevention, or dispute resolution obligations.

D. Right to Withdraw Consent

Where the processing of your personal information is based on your consent, you may withdraw such consent at any time. Withdrawal of consent will not affect the lawfulness of processing carried out prior to the withdrawal.

Please note that withdrawing consent may limit our ability to provide certain products or services.

E. Right to Manage Marketing Preferences

You may opt out of receiving promotional emails, newsletters, or marketing communications at any time by:

  • Clicking the "Unsubscribe" link included in our marketing emails; or
  • Contacting us using the details provided in this Privacy Policy.

Even if you opt out of promotional communications, we may continue to send important service-related communications, including order confirmations, shipping updates, security notifications, and customer support responses.

F. Verification of Requests

To protect your privacy and prevent unauthorized access, we may verify your identity before processing requests relating to your personal information. Where permitted by law, an authorised representative may submit a request on your behalf, provided satisfactory proof of authority is furnished.

We will respond to legitimate requests within a reasonable period or within the timeframe prescribed under applicable law.

G. Complaints

If you have any concerns or complaints regarding the manner in which we collect, process, store, or use your personal information, you may contact us using the details provided below.

We will make reasonable efforts to investigate and resolve your concerns promptly in accordance with applicable legal requirements.

Where permitted under applicable law, you may also have the right to approach the appropriate regulatory or grievance redressal authority.

12. Children's Privacy

Our website and Services are intended for individuals who are legally competent to enter into binding contracts under applicable law.

We do not knowingly collect personal information from children without obtaining consent where required by applicable law.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete such information as soon as practicable.

If you believe that a child has provided personal information through our website, please contact us immediately using the contact details provided below.

13. Third-Party Websites and Links

Our website may contain links to third-party websites, applications, payment gateways, social media platforms, or other online services for your convenience.

Please note that these third-party websites operate independently of Macali Enterprise and maintain their own privacy policies, terms of use, and security practices.

Macali Enterprise does not control, endorse, or assume responsibility for:

  • The privacy practices of third-party websites;
  • The accuracy or reliability of their content;
  • Their products or services;
  • The security of information you provide directly to them.

We encourage you to review the privacy policies of any third-party website before submitting personal information.

The inclusion of a third-party link on our website does not constitute an endorsement or recommendation by Macali Enterprise.

14. Changes to this Privacy Policy

Macali Enterprise may revise or update this Privacy Policy from time to time to reflect changes in:

  • Applicable laws and regulations;
  • Business operations;
  • Technology;
  • Website functionality;
  • Data processing practices; or
  • Other operational requirements.

Any revised Privacy Policy will be published on this page together with the updated "Last Updated" date.

Where required by applicable law, we will provide additional notice of material changes through appropriate communication channels.

Your continued use of our website and Services after any revisions become effective constitutes your acceptance of the updated Privacy Policy.

We encourage you to review this page periodically to stay informed about how we protect your personal information.

15. Contact Us

If you have any questions, requests, concerns, or complaints regarding this Privacy Policy or our privacy practices, please contact us using the details below:

Macali Enterprise

Registered Office:
C-181, Site No. 16/232,

Off Bannerghatta Main Road,

Bengaluru – 560029,

Karnataka, India

Email: contact@macalienterprise.com

Whatsapp: +91 8296826410

We will make reasonable efforts to respond to your enquiry promptly and in accordance with applicable legal requirements.

Grievance Officer

In accordance with applicable Indian laws, including the Information Technology Act, 2000 and related rules, you may address privacy-related grievances to our designated Grievance Officer.

Grievance Officer: Sampa Mukherjee
Email: contact@macalienterprise.com
Business Address: C-181, Site No. 16/232, Off Bannerghatta Main Road, Bengaluru – 560029, Karnataka, India

We will acknowledge and address grievances within the timelines prescribed under applicable law.

By using the Macali Enterprise website or purchasing our products, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

 

You may also view our  Return , Shipping , Cancellation, and Terms & Conditions policies.